Empowering Business with AI: Insights from Polly Barnfield on Vista Talks 🎙️
By Hannah McKernon, Head of Digital Marketing at Maybe*
We're thrilled to invite you to dive into the latest episode of "Vista Talks", where host Simon Hodgkins engages in a compelling discussion with Maybe* CEO Polly Barnfield. Renowned for her transformative work in AI, Polly offers an insider’s look at how Maybe* is revolutionising the business landscape by integrating innovative AI solutions that drive growth and foster meaningful engagements for businesses of all sizes.
The AI Transformation Journey
The conversation begins with Simon introducing Polly’s remarkable journey from opening up opportunities in AI to leading Maybe* as a catalyst for digital transformation. Polly shares her passionate outlook on how AI is akin to a new industrial revolution, reshaping the future of work by acting as an ally rather than a replacement.
Highlighted through her partnership with high-profile entities such as the Birmingham City Council, Polly illustrates how multilingual AI solutions from Maybe* have significantly enhanced content creation and community engagement. Such initiatives ensure that businesses can transcend language barriers to connect more deeply with diverse audiences, empowering local economies by creating stronger digital presences.
The AI Paradigm Shift: Transforming Business Operations
Polly Barnfield's perspective on AI transcends the technological and ventures into a revolutionary paradigm shift in business operations. Her vision extends beyond immediate gains, focusing on a future where AI acts as both a catalyst and a conduit for human creativity and strategic innovation. She believes that AI has the potential not only to optimise efficiencies but to reshape business models, transforming how value is created and delivered to the end consumer. Polly's approach is about making technology an accessible ally, pushing boundaries while ensuring that AI becomes a universally available asset, driving societal progress alongside business success.
“On AI Evolution: “AI is not here to take our jobs but to redefine them. Like past revolutions, it opens new avenues for creativity and collaboration.”
On Multilingual AI Solutions: “If you’re not findable, people don’t turn up. AI helps businesses send digital signals in any language, a game-changer for community engagement.”
On Data Security: “Every business needs its secrets safe, so use Maybe*. Your data stays yours, never shared, never trained on, protected as it should be.”
Empowering Businesses Through AI Accessibility
Throughout the discussion, Polly Barnfield emphasises the Maybe* mission to democratise access to AI technology, enabling every business—from the one-man-band to the multinational corporation—to harness these powerful tools. She outlines plans to advance the Maybe* platform’s capabilities with a modular approach, allowing users to seamlessly integrate and deploy AI functionalities specifically tailored to their unique business goals. This approach reflects her belief in empowering businesses to not only adopt AI but to utilise it in ways that strategically bolster their operational efficiency and innovation.
“On being digitally connected: “It ultimately creates more sales, more revenue, but also probably leads to job creation. And that has a knock on effect obviously to the wider community.”
On Maybe*: “You’re getting real time feedback, aren’t you, from the customers who are saying this is superb, this is brilliant. And you must be seeing the capabilities of AI improving over time too from when you started doing this to the latest models today.”
On AI success: “Pick the thing that’s annoying the heck out of everybody and start. Because when you get that small success, you’ll go, oh, my goodness, this is phenomenal. And it’ll help you in many areas.”
Championing AI Literacy and Strategic Growth
Polly’s contributions as a thought leader in AI are deeply tied to her commitment to inclusivity in technology adoption. She advocates for AI literacy across industries, urging businesses to recognise AI’s potential for fostering equitable growth. By championing a pragmatic approach, Maybe* provide AI tools that are both powerful and flexible, enabling businesses to scale their ambitions without technical barriers. This vision imagines a world where AI is an intrinsic part of everyday business, enhancing work and life in significant ways.
Polly concludes with practical advice for businesses hesitating on AI adoption—start small, focus on a single pain point, and leverage initial successes to gain momentum and buy-in throughout the organisation. Her philosophy is simple: empower the workforce by letting AI handle the “boring” parts, so your team can focus on what they do best.
Polly’s voice in the AI field is not just a call to action—it's an invitation to evolve. Her leadership and innovative strides at Maybe* ensure that businesses can confidently transition into the digital age, leveraging technology to achieve enduring success.
Maybe* you want to know more?
The future is bright for those willing to embrace and innovate with AI. Maybe* is not just a tool but a partner in innovation, ensuring that businesses can thrive in a digital-first world. With the right tools, the possibilities are indeed limitless.
Get started today and explore how Maybe* can transform your business, and follow the “VistaTalks” podcast for “Interesting discussions with interesting people from around the world.”
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