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to justify every penny of marketing budget
Most importantly we make this easy to track so all stakeholder can see the impact of marketing activity on in-store spend in your centre.
Seeing the connection between building an audience with people who have never visited before, to having conversations online with them, and then seeing them come into our venue was so rewarding.
The outcomes from our social insights from Maybe* have enabled us to define our development program based on known social need. This is defining our regeneration programme.
My retargeting advert has tracked down visitors to my website and brought me back into their eye line. And we’ve got orders to prove it.