Cheltenham BID has launched Light Up Cheltenham for the second year in a row.
1,282 engagements for OurChelt in less than 24 hours
"We want to bring some colour and fun to Cheltenham town centre in what can be one of the quietest months of the year in towns and cities across the country"
Kevan Blackadder, BID Director
Try it for yourself by commenting on the post below.
In less than 24 hours, the OurChelt Facebook Messenger community had grown by 246.5% (or by 488 people).
This activity, combined with previous posts, has created an opted-in community of nearly 700 people, all of whom OurChelt can contact at any point to share other events happening in Cheltenham.
"It’s fantastic to see what a well targeted post and a supporting chatbot can accomplish in such a short time. A massive list of contacts - all opted in with email and through Messenger - and a hundreds of people excited to come down and experience both Light up Cheltenham and the wheel."
Emerson Osmond, CCO of Maybe*