After a year of upheaval and three months of lockdown through Q1, the High Street has re-opened to crowds of eager shoppers. Everyone at Maybe* is excited about what's next, but we've learned a lot over the past 12 months, and if it's taught us anything it's to take nothing for granted.
With the High Streets gradually re-opening across the UK, we are encouraging all businesses to think about what they have learned, what they have done differently over the last year, and we're asking them to retain those new lessons and ways of operating to drive them forwards. While it might feel like we are going 'back to normal', in reality we are moving forwards.
The businesses that have thrived over the last year have done things differently. They have embraced challenges and the ever changing landscape of business in a pandemic. They've allowed themselves to be uncomfortable and learn new things and have prioritised social media as a way of staying connected to customers and serving them better. These businesses have taken on the role of entertainers, inspirers and collaborators. Here we show you some of the best examples of those that have had their finger on the pulse of what customers need - both in terms of reassurance and rallying excitement as the High Street re-opens.