Over this time it's important to check social media advertising that your business might be running. What may have been appropriate before the COVID-19 crisis, may not be appropriate now.
For example, KFC have had to pause their recent advertising campaign, 'finger-lickin' good', as they didn't want to advocate putting your fingers in your mouth (or other people's mouths) as the video shows.
It's ok to hit pause on social adverts and re-think how you can serve your customers best during this time. Here's some tips to work through to help you re-adjust your social media strategy.